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WKD launched a pink gin flavour in July last year, WKD launched a new mango flavoured version, a mum-of-two ditched her 12 bottles-a-day WKD diet, Independent Press Standards Organisation (IPSO). Our journalists strive for accuracy but on occasion we make mistakes. Home Age Gate . The drink will be sold in 275ml and 700ml size bottles and is due to land on shop shelves in March this year. In addition, it contains an alternative alcohol base (not wine) to minimise tax to limit the cost increases that we see every year with the Chancellor’s budget. WKD is releasing a dark fruit flavour this spring It should fit right in with its classic blue counterpart, which was popular during the late '90s as the cheap drink of the night. NOSTALGIC fans of WKD will soon be able to sip on a dark fruit flavour of the ready-mixed drink. WKD Original Vodka is a brand of alcopop produced by Beverage Brands. From WKD to 20/20 - how many of these nostalgic tipples can you remember? The new drink comes with an alcohol by volume (ABV) of just 4 per cent, which is the same as WKD's other flavours including blue, mango and pink gin. Promotion includes a TV advertising campaign, a national poster campaign, scoreboard sponsorship at Premiership football clubs, giving out samples in bars and clubs, sponsorship, and student tours. The flavour is available in 275ml glass bottles and with the same 4.0% ABV as existing WKD flavours, as well as two multi-pack formats; a dual-flavour price-marked pack of four, containing 2x275ml bottles of WKD Mango Crush and 2x275ml bottles of WKD Berry retailing at £4.99, and a flavour variety 10-pack featuring 2x275ml bottles of Mango Crush, two bottles each of WKD Blue and WKD Berry, and … You need to be over the legal drinking age to enter The Sun website is regulated by the Independent Press Standards Organisation (IPSO). AC Nielsen ranked it as the number-one UK ready-to-drink (RTD) alcopop in 2006. It should fit right in with its classic blue counterpart, which was popular during the late '90s as the cheap drink of the night. Dark fruit ciders have proved to be hits among Brits in recent years but this is the first vodka-based drink of the same flavour. WKD is a brand of alcopop produced by Beverage Brands. Their catchphrase "Have you got a WKD side?" The launch comes after WKD launched a pink gin flavour in July last year, sending fans into a frenzy. Along with several other alcopop or RTD producers, WKD were considered by the UK ASA to be using advertising likely to appeal to under-18s,[4] and some of their TV adverts were banned. WKD originally contained 5.5% alcohol by volume (ABV), but this was reduced to 5% in October 2003, to 4.5% on 25 July 2005, and later to 4%, current as of 2020. Favourite answer. Initially available in 330ml bottles, the bottles were later reduced to 275ml, matching other alcopops. The drink was launched in August 1996 in Scotland under the name 'Wicked'. These cost £3 for a 700ml bottle in Asda, Sainsbury's and Tesco, while Morrisons charges from £3.28. For other inquiries, Contact Us. [5], "WKD reduces ABV and passes duty saving on to customers", http://www.comeonboro.com/awards/500013.php, https://en.wikipedia.org/w/index.php?title=WKD_Original_Vodka&oldid=989327084, Articles containing potentially dated statements from 2020, All articles containing potentially dated statements, Creative Commons Attribution-ShareAlike License, Low calorie, violet, blueberry and elderflower flavour, Low calorie, light green, lemon and lime flavour, This page was last edited on 18 November 2020, at 10:22. The drinks maker has also rolled out pre-mixed WKD cocktails, and they're available in Morrisons, Sainsbury's and Tesco from £1.60. It comes in several flavours or colour. It is sold and heavily marketed in the United Kingdom and Ireland with the slogan ‘Have you got a WKD (for "wicked") side?’, and also in many countries in mainland Europe. It was first only available in Londis stores, but later rolled out all the big four supermarkets. WKD's owner, SHS Drinks, is yet to confirm prices, but we expect them to be similar to other flavours in the range. WKD Original Vodka Iron Brew ("WKD Orange" or "WKD original") which is orange in colour and Irn-Bru flavour. The 275ml bottles are sold in pubs, bars, and shops across the UK, with shops also selling multipacks of 4,10 and 12, and 700ml bottles. 679215 Registered office: 1 London Bridge Street, London, SE1 9GF. WKD has been a sponsor of the "WKD Nuts Football Awards" since this annual event began in 2006. To see all content on The Sun, please use the Site Map. Almost two years ago, WKD launched a new mango flavoured version. 1, 3, 4, 6 and 7 are sold in standard mixed multi-packs. To inquire about a licence to reproduce material, visit our Syndication site. Press question mark to learn the rest of the keyboard shortcuts The actual recipe remains unchanged. WKD Original Vodka Blue ("WKD Blue") which is blue in colour and blueberry-flavoured. If you're enjoying a tipple, please be Drinkaware. The TV adverts feature men pulling pranks or behaving in a strange or selfish manner for the beverage.[3]. The small change to the alcohol element of the WKD was not intended to change the taste of the product and for clarity, still contains triple distilled vodka. ' Limited 's Standard Terms and Conditions in accordance with our Privacy & Cookie Policy Map... Accuracy but on occasion we make mistakes Orange '' or `` WKD Nuts Football Awards '' since this event. Syndication site pre-mixed WKD cocktails, and information services sponsor of the same flavour if 're... Sun website is regulated by the Independent press Standards Organisation ( IPSO.. 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